Based in Southampton
Working worldwide

OurThinking

We what think about things. Have a read through, you might just learn something.

Personal brand vs company brand which should you build?

Why is my website not getting enquiries? The usual suspects

If your website gets visitors but no enquiries, it’s almost always one of six things: nobody can tell what you do fast enough, the site...

Time to read: 5mins
Why is my website not getting enquiries? The usual suspectss

Personal brand vs company brand: which should you build?

Build both, but not equally. For a founder-led business, your personal brand does the heavy lifting: it’s where trust gets built. Your company brand has...

Time to read: 5mins
Should the founder be the face of the business?

Should the founder be the face of the business?

Usually, yes. If you run a founder-led business, you being visible is the fastest way to build trust before anyone speaks to you. But “being...

Time to read: 5mins
What is a founder-led business? (And why they grow differently)

What is a founder-led business? (And why they grow differently)

A founder-led business is one where the founder still leads from the front. They’re the face of it, they make the key decisions, and they’re...

Time to read: 5mins
How much does a website cost in the UK? An honest breakdown

How much does a website cost in the UK? An honest breakdown

Nobody answers this question properly. Every article on website costs is either a builder platform telling you websites are basically free, or an agency telling...

Time to read: 3mins